Wednesday, April 1, 2009

Almost done

In fact, only two more days to go. We are a Nielsen family, beginning last Thursday and running through this Thursday. When they first called and asked us to participate my wife convinced me it would be fun, so we said yes. Now I can’t wait for it to be over. Our methodology involves the use of viewer "diaries," in which we self-record our television viewing habits. As many working televisions as we own, that is how many diaries we have to fill out. It’s a lot more work than they make it out to be. I think it’s a bit like jury duty. You are curious if you have never served, but once you do you hope you never have to again.

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