Just what Citi needs, more web portals and confusing Internet banking sites to keep it up all night. Perhaps in the future everyone will sleep less making Citi the right choice as it is the bank that "never sleeps." Now its new strategy is to move "Citi Forward" at least on the consumer side.
Uncle Vik has hired former Travelocity.com CEO Michelle Peluso to bring Citigroup banking into the modern age. It is trying to reinvent itself by producing systems that actually work to serve the client. What a great idea. Perhaps Citi should just work on getting every day customer service right and paying back the TARP money. There is a business model that might serve appropriately.
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