With all the emphasis society (schools and job markets especially) places placed on cognitive skills here is a short 2 plus minute video of economist James Heckman emphasizing the other side of the coin. In the video he explains the predictive value of the marshmellow test. I am a firm believer in soft skills and their importance for success in life. The good thing about soft skills is they can be learned and improved, and I am forever working with my kids on them.There is another word for non-cognitive skills. That word is character.